Don Jazzy Encourages Nigerian Artists to Promote Their Projects Like Davido

Nigerian singer and music record producer, Don Jazzy, has urged fellow artists to take a leaf from Davido’s book and adopt his promotional strategy. In a recent post shared on his verified Twitter handle, Don Jazzy advised artists not to rely on their fame but to vigorously promote their projects.

He commended Davido for selling his latest album with humility and not assuming his fans would automatically buy it because he is already a well-known artist. Don Jazzy encouraged artists to market their beautiful projects without feeling like it diminishes their swag.

The tweet read, “Dear artists hope you can see how Davido is marketing his album. He didn’t form oh I’m OBO so everybody will cop my s**t. Marketing your beautiful project that you worked hard on does not reduce your swag. 🤍🐘.”

Promotion is a crucial part of any project’s success, and Davido’s approach is an excellent model for other artists to follow. Don Jazzy’s tweet serves as a reminder to all Nigerian artists to put in the extra effort to market their projects to reach a wider audience and achieve their desired success.